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A COPYWRITER'S Blog

Here, I share my thoughts and insights on a whole range of topical issues.

How to proofread like a pro

How to proofread like a pro

Posted on Wednesday, 15 January 2020

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How to write a killer personal profile

How to write a killer personal profile

Posted on Thursday, 05 September 2019

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Plain English, pedantry and power

Plain English, pedantry and power

Posted on Monday, 29 July 2019

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Has Twitter destroyed its USP?

Has Twitter destroyed its USP?

Posted on Tuesday, 14 November 2017

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Trump and the case of the serial typos

Trump and the case of the serial typos

Posted on Friday, 17 March 2017

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Is the sales letter dead?

Is the sales letter dead?

Posted on Wednesday, 30 September 2015

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How to overcome writer’s block

How to overcome writer’s block

Posted on Tuesday, 01 November 2016

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Are we seeing a return to print marketing?

Are we seeing a return to print marketing?

Posted on Tuesday, 25 March 2014

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When social media goes wrong…

When social media goes wrong…

Posted on Tuesday, 07 January 2014

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