Email copywriting

Email marketing is still one of the best and most affordable ways to get your services or products in front of more customers.

But, we’re all bombarded by emails constantly. So, you’re competing with lots of other businesses to get eyeballs on your emails.

That’s where I can help. As an experienced email copywriter, I write emails that turn readers into buyers.

Turning your readers into customers

According to research, 47% of UK customers have bought a product off the back of an email marketing campaign, showing just how powerful it can be.

There’s a lot of psychology involved in email marketing – your email needs to attract instant attention and keep them interested. That’s not an easy task. But, there’s no doubt about it: a compelling campaign can deliver fantastic results.

As an experienced email copywriter, I use proven tactics to help draw your readers in and convince them to read on.

(Source: Royal Mail research)

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Email campaigns that get results

If you feel like your emails are not really connecting with your audience or your words are lacking a bit of sparkle, then you’re in the right place.

In my work as an email copywriter, I’ve written successful campaigns for all kinds of organisations – in the healthcare, training, charity and finance sectors.  I’ve got proven results to back to up too.

Read the case study below to find out how I helped a training provider turn a failing event into a roaring success (and a sell-out).

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My email marketing package includes:

Cost

From £325 per email campaign (3-4 emails)

Working with an email copywriter

We’ll kick off with a chat about your brief and campaign objectives on a video call. This helps me get a good understanding of your business, audience and goals.

Next , I’ll set to work on the content, tailoring the words precisely to your audience. You’ll review the draft and make any tweaks or comments before I produce an updated draft. I can either supply the content for you to distribute or manage the whole mailing from start to finish, working with an experienced graphic designer to create eye-catching visuals.

Alongside email copywriting, I can also help you with integrated website and social media marketing campaigns.

A few words from my lovely clients…

Case Study

From low sales to a sell-out

Inspire MediLaw provides medico-legal training for doctors and lawyers. The firm was struggling to sell tickets for a paid webinar on patient consent. The webinar was due to be hosted by eminent legal professionals but it was proving difficult to generate interest in such a dry topic. So, Inspire’s MD (Caren Scott) approached me for help.

I designed a campaign to appeal to Inspire MediLaw’s audience of doctors and lawyers – based on the concept of ‘Are you up to date on the law?’. This campaign increased sales from 5 to 100 in the space of a few days.

My client has since asked me to manage her marketing as a whole following the success of this email copywriting project.

Ready to get started?

Book a free discovery call and let’s have a chat about your project

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