LinkedIn is a great platform to connect with potential clients and find new business. But getting results isn’t always straightforward. You may know what you want to say – but not how to shape it into something that truly grabs attention. Or you might be unsure which format works well, or the best times to share content.
That’s where my practical LinkedIn training can help – giving you the clarity and confidence to make LinkedIn work harder for you.
Ready to make LinkedIn work harder for you? Let’s talk.
Every business is different, so I shape my LinkedIn training around what you actually need. Whether you work for yourself or as part of a bigger team, we’ll focus on your goals, your audience and the areas where you’d like the most help.
You choose how you want to learn:
Together, we’ll focus on practical skills and strategies that you can start using with confidence straight away.
Best for:
Quick clarity and practical answers you can act on straight away
Duration:
60 minutes (online)
Cost:
Best for:
Busy founders and teams who want to build momentum and visibility
Duration:
2.5 hours (online via Teams/Zoom)
Cost:
Best for:
Sole professionals and businesses who want to use LinkedIn as a main marketing platform
Duration:
Half day (4 hours)
Cost:
I worked with the marketing team at Tomorrow’s Guides, the company behind carehome.co.uk, to help them get more from LinkedIn.
The team already had a good foundation and were actively using the platform, but they wanted to feel more confident about their approach. In particular, they wanted practical guidance on creating engaging content and making better use of formats such as video.
I delivered a half-day LinkedIn training session covering both content creation and LinkedIn best practice, tailored to the team’s experience and goals.
By the end of the session, the team had a clearer understanding of what works on LinkedIn, a stronger content plan, and plenty of practical ideas they could put into action straight away.
Dr Jo Hacking is a medical doctor who now offers coaching and medical retreats for healthcare professionals. Jo came to me as a complete LinkedIn novice. She wanted to raise her profile on LinkedIn and connect with doctors interested in coaching to build greater resilience and balance in their lives.
After an audit and strategy session, we worked through two focused LinkedIn training sessions over several months, with practical exercises in between to build confidence and momentum.
Jo now feels far more confident using LinkedIn, with a clear plan to create content and build a stronger profile. Instead of posting reactively, she’s using the platform strategically to build credibility, reach new audiences, and create opportunities for conversations.
Jo said: “Karen has been insightful and supportive in helping me to navigate LinkedIn as a startup business…Her knowledge and experience is clearly evident in what she does, but I especially value that she listened clearly to what I needed, was clear about what she was able to accomplish.”
Wellness coach Dr Jo Hacking
David Hirst is a Lean Six Sigma trainer and coach, advising organisations on how to run their businesses more efficiently and effectively. He wanted to use LinkedIn to build new partnerships and connect with potential training clients, so he booked a Power Hour. He came to the session armed with practical questions, from choosing the right content themes to understanding the best times to post.
The session gave us the space to work through each question, tailoring the advice to David’s specific goals. By the end of the hour, David had a clear sense of what to focus on and greater confidence in using LinkedIn to support his career.
Within 20 weeks he had gone from zero impressions to over 30,000, with 1,100 engagements.
After the session, David said: “Karen’s knowledge of LinkedIn, the research and techniques to increase engagement and reach, rather than just focus on likes and comments, was excellent.
“Packed with usable ideas, the power hour went by really quickly, but was of real value.”
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