I was commissioned by the Southampton Business Improvement (BID) Group to produce a mid-term review to showcase their support for businesses locally. The BID is helping to improve marketing and promotion of the city, encourage greater investment and work with the police to reduce crime.
The mid-term review was designed to provide a snapshot of these achievements for local stakeholders, including large businesses, local goverment and others.
Timescales were exceedingly tight as the BID had been let down by another copywriter. So, I quickly got up to speed on their requirements and delivered high-quality, informative and engaging copy to very tight deadlines. The team sent me thanks for completing the project to a high standard within such short timescales.
Karen was immensely helpful in preparing the copy for our recent mid-term review. She is a master of concision, able to pare back the language to its essence but still to let it 'sing'. We also really appreciated her thoroughness in checking facts and pushing us to be more robust in stating the actual value of our endeavours, rather than just trotting out details of delivery. We would thoroughly recommend Karen.