Helping a local PR professional make sense of SEO
PR consultant Natalie Richmond wanted to deepen her SEO knowledge to support her own marketing and client work. After hearing about my beginner-friendly SEO course, she got in touch.
Hands-on learning
Natalie wanted practical tips she could use in her work instantly, rather than delving into the complexities.
In our 90-minute Zoom session, we covered:
- finding the right keywords
- creating SEO-friendly content that people want to read
- crafting click-worthy meta titles and descriptions for Google
- building valuable backlinks
- technical basics to help her build a stronger digital presence.
The practical session included short exercises and best-practice examples. By the end, Natalie had a solid understanding of keyword tactics and how to write SEO-friendly content.
The impact
Natalie quickly applied her knowledge to her marketing and her client work, and she’s now looking to book further bespoke training with me.
Here’s what Natalie said about the training: “From the get-go, Karen was friendly, approachable and informative. She really helped put me at ease. Karen was great in helping me get to grips with the basics of SEO, sharing her knowledge and anecdotes in easily digestible portions. I definitely learnt a lot, and I’m already planning my next training session with her.”
Want to learn more about SEO and how it can benefit your business?
Check out my blog posts:
How to use SEO to attract more customers
Five quick SEO wins for your website
Or get in touch to book your own SEO training session.
